Press & PR Manager
April 2009 – April 2011 | EM3 Inc. (Canada)
Artist: Richie Hawtin
In 2009, when social media started to take off, I managed to get hold of Richie Hawtin’s Facebook and Soundcloud accounts for him (then owned by fans with a few thousand likes) and took on the role as Press Representative and Social Media Administrator:
- arranged photo shoots, interviews and press releases
- managed the artist’s promotional contents (photos, videos, mixes etc.)
- updated the artist’s profiles throughout the web
- developed promotional strategies
- posting on social media
Today the FB page has over 1.3 million likes, Soundcloud 392k followers.
Further I was involved in his overall representation, working closely with several press agents.
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