TikTok #ForYouFest 2023

April 2023 | TikTok #ForYouFest

Client: Das Kartell GmbH
Location: Atelier & Prince Charles, Berlin
Role: Event Manager

Event Overview

The #ForYouFest, organized by Das Kartell GmbH for TikTok, featured a daytime creator summit at Atelier Berlin with 160 top creators. The summit included keynotes and panel discussions with Germany’s top creators. The evening event at Prince Charles was a grand celebration with 500 special guests and partners, highlighted by a sparkly black carpet, TikTok-themed creation corners, a Späti, and live concerts and DJs.



  • Orchestrated and managed keynotes, panels, and all conference aspects.
  • Managed branding, security, and hostess staff briefing.
  • Coordinated speakers, content, and schedule fine-tuning.
  • Supervised additional elements like juice bar, coffee station with logo printer, welcome shots, and catering.

Evening Event:

  • Supported guest management for an event with 500 guests, including celebrities.
  • Coordinated ground transportation logistics in collaboration with Mercedes Benz.
  • Managed Hazel Thomas Hörerlebnis Podcast booth, broadcast live from the black carpet.
@tiktok_deutschland Das war das TikTok For You Fest 2023 ✨ Danke an unsere Partner @Mercedes-Benz @Dyson und @Microsoft ♬ Originalton - TikTok Deutschland

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